Halliday Raises $6 Million in Seed Financing; Plans to Bring the BNPL Model to Your In-Game NFT Purchases

There are several factors that help us in standing out from the rest, but if we are being honest, nothing quite does the job like our ability to grow on a consistent basis. You see, when an individual is able to grow under all possible situations, they, as a result, eventually steer themselves towards some significant milestones along the way. This is reflected well in all what we have achieved so far, with one huge piece of representation coming from an idea called technology. The reason why technology deserves a special mention in such discussions notably goes beyond its unprecedented skill-set. To contextualize the statement, we must acknowledge the added influence of how those skills were used, as that really played a part in realizing a spectrum-wide presence for the creation. Nevertheless, even after it got there, technology continued to make all the right noises. In fact, looking at one recent funding, this dynamic should now prepare to get stronger than ever before.

Halliday, a web3 startup founded last year, has successfully secured over $6 million in seed financing. Led by a16z crypto, the round saw further participation coming from the likes of Hashed, a_capital, SV Angel, Immersion Partners, Sabrina Hahn and plenty others. According to certain reports, the company will use the newly-raised cash to develop a “buy now, pay later”-style financing product, which focuses upon gamers who want to pay off in-game NFT purchases over a certain period of time. Just like any other BNPL service, Halliday won’t charge any interest on the credit. However, taking a step away from the usual model here, the company won’t be handing out any penalty, if a user fails to repay the credit. Talk about how the whole operation will work, gamers can purchase an in-game asset with a Halliday extension at checkout, but mind you, the asset will be stored with Halliday until it is fully paid off. Hence, in an event when someone defaults, the company will just take back their asset.

“It’s quite remarkable that video games, these virtual worlds, now have fully fledged market economies. In these worlds, you have digital property, digital ownership and items with real-world value. One thing we were struck by was that because these things have real-world value, it can actually be quite difficult to acquire them and have ownership, and one of the fundamental tenets of blockchain is that ownership,” said Griffin Dunaif, CTO of Halliday.

Going by the available results, Halliday is gearing up for a launch in collaboration with League of Kingdoms. While this will be a beta launch, the real one will happen shortly afterwards.

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